Mercury Cougar
438 sales on our records. Figures as of Nov. 10, 2026.
What it sells for
Middle half of sales$14,000 to $35,838
Median$20,000
Sales behind it106Likely
From 106 sales over the last 24 months. Hammer prices, before buyer's fees. Half sold between $14,000 and $35,838.
How it trades
- Auctions ended
- 73
- Sold
- 58
- Sell-through
- 79%
- For sale now
- 73
Asking prices now
61 cars for sale. Half ask between $19,900 and $35,900.
Asking prices are what sellers want, not what cars sell for.
Generations
| Name | Years | Sales |
|---|---|---|
| Cougar (1967 to 1970) | 1967 to 1970 | 53 |
| Cougar (1971 to 1973) | 1971 to 1973 | 22 |
| Cougar (1974 to 1997) | 1974 to 1997 | 16 |
| Cougar (1999 to 2002) | 1999 to 2002 | 3 |
Latest sales
| Car | Auction | Date | Price |
|---|---|---|---|
| 1968 Mercury Cougar XR7-G 390 Marauder GT 4-SpeedBring a Trailer, Nov. 7, 2026 | Bring a Trailer | Nov. 7, 2026 | $70,000 |
| Single-Family-Owned, Fuel-Injected 1969 Mercury Cougar Convertible 351Bring a Trailer, Nov. 1, 2026 | Bring a Trailer | Nov. 1, 2026 | $35,250 |
| Single-Family-Owned, Fuel-Injected Boss 351-Powered 1971 Mercury Cougar XR-7 Convertible 5-SpeedBring a Trailer, Oct. 31, 2026 | Bring a Trailer | Oct. 31, 2026 | $16,071 |
| 1976 Mercury Cougar XR-7Mecum, Oct. 24, 2026 | Mecum | Oct. 24, 2026 | $9,450 |
| 1968 Mercury CougarMecum, Oct. 24, 2026 | Mecum | Oct. 24, 2026 | $19,500 |
| 1967 Mercury Cougar Hardtop 289 3-SpeedBring a Trailer, Oct. 15, 2026 | Bring a Trailer | Oct. 15, 2026 | $37,500 |
| 1973 Mercury Cougar XR-7 Hardtop Q-Code 351 4-SpeedBring a Trailer, Oct. 9, 2026 | Bring a Trailer | Oct. 9, 2026 | $35,351 |
| 1968 Mercury CougarMecum, Sept. 26, 2026 | Mecum | Sept. 26, 2026 | $30,000 |
| 1977 Mercury Cougar XR-7Mecum, Sept. 23, 2026 | Mecum | Sept. 23, 2026 | $4,500 |
| 1973 MERCURY COUGAR XR7 CONVERTIBLEBarrett-Jackson, Sept. 12, 2026 | Barrett-Jackson | Sept. 12, 2026 | $15,000 |
| 1971 MERCURY COUGAR XR7 429 COBRA JETBarrett-Jackson, Sept. 12, 2026 | Barrett-Jackson | Sept. 12, 2026 | $60,000 |
| 30-Years-Owned 1968 Mercury Cougar 7-Litre GT-EBring a Trailer, Sept. 2, 2026 | Bring a Trailer | Sept. 2, 2026 | $120,000 |
| Larry Donovan’s 54-Years-Owned 1969 Mercury Cougar Convertible M-Code 351Bring a Trailer, Sept. 1, 2026 | Bring a Trailer | Sept. 1, 2026 | $16,783 |
| Three-Decades-Family-Owned, Fuel-Injected 1968 Mercury Cougar Hardtop 289Bring a Trailer, Aug. 17, 2026 | Bring a Trailer | Aug. 17, 2026 | $19,250 |
| 351-Powered 1967 Mercury Cougar HardtopBring a Trailer, Aug. 12, 2026 | Bring a Trailer | Aug. 12, 2026 | $18,001 |
| Twin-Turbocharged 6.2L–Powered 1967 Mercury Cougar HardtopBring a Trailer, Aug. 3, 2026 | Bring a Trailer | Aug. 3, 2026 | $46,200 |
| Modified 1970 Mercury Cougar EliminatorBring a Trailer, July 31, 2026 | Bring a Trailer | July 31, 2026 | $58,000 |
| 1969 Mercury CougarMecum, July 24, 2026 | Mecum | July 24, 2026 | $16,000 |
| 1970 Mercury Cougar Boss 302 EliminatorMecum, July 24, 2026 | Mecum | July 24, 2026 | $74,000 |
| 1973 Mercury Cougar XR-7 Convertible Q-Code 351 4-SpeedBring a Trailer, July 3, 2026 | Bring a Trailer | July 3, 2026 | $37,000 |
| 428-Powered 1968 Mercury Cougar XR-7 4-SpeedBring a Trailer, June 19, 2026 | Bring a Trailer | June 19, 2026 | $58,000 |
| 1969 Mercury Cougar ConvertibleMecum, June 6, 2026 | Mecum | June 6, 2026 | $25,000 |
| 1969 Mercury Cougar Convertible M-Code 351Bring a Trailer, May 31, 2026 | Bring a Trailer | May 31, 2026 | $29,000 |
| 2000 Mercury CougarMecum, May 14, 2026 | Mecum | May 14, 2026 | $5,050 |
| 1973 Mercury Cougar XR-7 ConvertibleMecum, May 13, 2026 | Mecum | May 13, 2026 | $20,000 |
| 1973 Mercury Cougar ConvertibleMecum, May 9, 2026 | Mecum | May 9, 2026 | $14,000 |
| 1971 MERCURY COUGAR XR7 CONVERTIBLEBarrett-Jackson, April 16, 2026 | Barrett-Jackson | April 16, 2026 | $10,500 |
| 1968 Mercury CougarMecum, April 10, 2026 | Mecum | April 10, 2026 | $21,000 |
| 1971 Mercury Cougar ConvertibleMecum, April 10, 2026 | Mecum | April 10, 2026 | $21,500 |
| 1973 Mercury Cougar XR-7 ConvertibleMecum, April 9, 2026 | Mecum | April 9, 2026 | $14,000 |
This spans every generation and year, so there is no estimate. Pick a generation for one.