Misallocation

1963 Mercury Monterey Hardtop

Sold at Mecum Auctions on July 10, 2024.

$18,700Confirmed

The price as reported by the house. Hammer price $17,000, before the buyer's premium. Read from the house's results Oct. 14, 2026.

The car

Year
1963
Make and model
Mercury Monterey
Generation
Monterey (1961 to 1974)
Version
Monterey (1961 to 1974)
Gearbox
Automatic
Chassis
3Z63Y534404
Condition
Good (3)Likely

Condition is our reading of the listing's description on Hagerty's 1 to 4 scale, not an inspection.

Against comparable sales

Above the middle half of 6 comparable sales, 71% over its top.

Middle half of sales$7,475 to $9,950
Median$9,500
Sales behind it6Likely

From 6 sales of the Mercury Monterey (1961 to 1974) in our data over the last 24 months. Hammer prices, before buyer's fees. Half sold between $7,475 and $9,950.

Closest sales

Closest comparable sales
CarAuctionDatePrice
1963 Mercury MontereyMecum, March 18, 2025MecumMarch 18, 2025$13,000
1963 Mercury Monterey 2-Door Sedan 3-SpeedBring a Trailer, July 31, 2025Bring a TrailerJuly 31, 2025$4,700
1966 Mercury Monterey ConvertibleCars & Bids, July 29, 2025Cars & BidsJuly 29, 2025$9,800
1966 Mercury Monterey ConvertibleBring a Trailer, July 9, 2025Bring a TrailerJuly 9, 2025$10,000
20-Years-Family-Owned 1967 Mercury Monterey ConvertibleBring a Trailer, March 26, 2026Bring a TrailerMarch 26, 2026$9,200
20-Years-Owned 1969 Mercury Monterey SedanBring a Trailer, Jan. 5, 2026Bring a TrailerJan. 5, 2026$6,900