Misallocation

2012 Jeep Wrangler Unlimited Rubicon AEV

Sold at Mecum Auctions on July 24, 2025, offered with no reserve.

$14,300Confirmed

The price as reported by the house. Hammer price $13,000, before the buyer's premium. Read from the house's results Oct. 14, 2026.

The car

Year
2012
Make and model
Jeep Wrangler
Generation
Wrangler JK
Version
Wrangler JK Rubicon
Gearbox
Manual
VIN
1C4HJWFG5CL206957
Condition
Good (3)Likely

Condition is our reading of the listing's description on Hagerty's 1 to 4 scale, not an inspection.

Against comparable sales

Below the middle half of 125 comparable sales, 31% under its bottom.

Middle half of sales$17,000 to $29,250
Median$21,750
Sales behind it125Likely

From 125 sales of the Jeep Wrangler JK Rubicon in our data over the last 24 months. Hammer prices, before buyer's fees. Half sold between $17,000 and $29,250.

Closest sales

Closest comparable sales
CarAuctionDatePrice
2012 Jeep Wrangler Rubicon 6-SpeedBring a Trailer, Sept. 18, 2026Bring a TrailerSept. 18, 2026$12,000
2012 Jeep Wrangler Unlimited Rubicon 6-SpeedBring a Trailer, Feb. 14, 2026Bring a TrailerFeb. 14, 2026$18,300
2012 Jeep Wrangler Unlimited Rubicon 4x4Cars & Bids, Oct. 13, 2026Cars & BidsOct. 13, 2026$14,500
2012 JEEP WRANGLER UNLIMITED RUBICON CALL OF DUTY MW3 EDITIONBarrett-Jackson, Sept. 11, 2026Barrett-JacksonSept. 11, 2026$17,000
2012 Jeep Wrangler Unlimited Rubicon 4x4 LS3 V8 SwapCars & Bids, Sept. 8, 2026Cars & BidsSept. 8, 2026$27,000
2013 Jeep Wrangler Rubicon 6-SpeedBring a Trailer, June 11, 2026Bring a TrailerJune 11, 2026$25,250
Modified 2012 Jeep Wrangler RubiconBring a Trailer, May 6, 2026Bring a TrailerMay 6, 2026$13,750
2012 Jeep Wrangler RubiconBring a Trailer, April 18, 2026Bring a TrailerApril 18, 2026$21,250