Misallocation

1968 PONTIAC FIREBIRD 400 CUSTOM COUPE

Sold at Barrett-Jackson on Jan. 23, 2026, offered with no reserve.

$73,700Confirmed

The price as reported by the house. Hammer price $67,000, before the buyer's premium. Read from the house's results Nov. 2, 2026.

The car

Year
1968
Make and model
Pontiac Firebird
Generation
Firebird 1967 to 1969
Version
Firebird 400
Gearbox
Automatic
Chassis
223378U101510
Condition
Excellent (2)Likely

Condition is our reading of the listing's description on Hagerty's 1 to 4 scale, not an inspection.

Against comparable sales

Above the middle half of 24 comparable sales, 15% over its top.

Middle half of sales$37,813 to $58,250
Median$42,500
Sales behind it24Likely

From 24 sales of the Pontiac Firebird 400 (Firebird 1967 to 1969) in our data over the last 24 months. Hammer prices, before buyer's fees. Half sold between $37,813 and $58,250.

Closest sales

Closest comparable sales
CarAuctionDatePrice
428 Ram Air-Powered 1968 Pontiac Firebird 400 CoupeBring a Trailer, May 26, 2026Bring a TrailerMay 26, 2026$37,250
30-Years-Owned 1968 Pontiac Firebird 400 ConvertibleBring a Trailer, April 30, 2026Bring a TrailerApril 30, 2026$41,500
1968 Pontiac Firebird 400Mecum, July 9, 2025MecumJuly 9, 2025$25,000
1968 Pontiac Firebird 400 ConvertibleBring a Trailer, Aug. 2, 2026Bring a TrailerAug. 2, 2026$42,000
1968 Pontiac Firebird 400 ConvertibleBring a Trailer, July 31, 2026Bring a TrailerJuly 31, 2026$51,250
1969 PONTIAC FIREBIRD 400 CUSTOM CONVERTIBLEBarrett-Jackson, June 27, 2026Barrett-JacksonJune 27, 2026$58,000
1968 Pontiac Firebird 400 Convertible 4-SpeedBring a Trailer, May 16, 2026Bring a TrailerMay 16, 2026$67,000
1969 PONTIAC FIREBIRD 400 VIN 001Barrett-Jackson, April 18, 2026Barrett-JacksonApril 18, 2026$70,000