Misallocation

1937 FORD CUSTOM COUPE

Sold at Barrett-Jackson on Jan. 26, 2023, offered with no reserve.

$126,500Confirmed

The price as reported by the house. Hammer price $115,000, before the buyer's premium. Read from the house's results Nov. 2, 2026.

The car

Year
1937
Make and model
Ford Deluxe and Super Deluxe (1935 to 1948)
Generation
Model 48 to 01A (1935 to 1940)
Gearbox
Automatic
Chassis
18356100
Condition
Excellent (2)Likely

Condition is our reading of the listing's description on Hagerty's 1 to 4 scale, not an inspection.

This car's full record

Against comparable sales

Above the middle half of 284 comparable sales, 144% over its top.

Middle half of sales$23,500 to $47,125
Median$32,250
Sales behind it284Likely

From 284 sales of the Ford Deluxe and Super Deluxe (1935 to 1948) Model 48 to 01A (1935 to 1940) in our data over the last 24 months. Hammer prices, before buyer's fees. Half sold between $23,500 and $47,125.

Closest sales

Closest comparable sales
CarAuctionDatePrice
Supercharged 416-Powered ’36 Ford Deluxe 3-Window CoupeBring a Trailer, Oct. 31, 2026Bring a TrailerOct. 31, 2026$95,000
1937 Ford Custom Woody WagonMecum, Oct. 24, 2026MecumOct. 24, 2026$51,000
1937 Ford Custom RoadsterMecum, Oct. 24, 2026MecumOct. 24, 2026$37,000
Seven-Decades-Family-Owned, 392 Hemi-Powered ’36 Ford Deluxe 5-Window CoupeBring a Trailer, Oct. 19, 2026Bring a TrailerOct. 19, 2026$71,500
1937 Ford Street RodMecum, Sept. 25, 2026MecumSept. 25, 2026$82,000
1937 Ford Tudor Street RodMecum, Sept. 23, 2026MecumSept. 23, 2026$25,000
1937 Ford Custom CoupeMecum, July 25, 2026MecumJuly 25, 2026$56,000
1937 Ford Custom CabrioletMecum, July 24, 2026MecumJuly 24, 2026$45,000

This car's historyLikely

Matched across sales by chassis number.

DateWhat happenedWhereMilesPrice
Jan. 26, 2023Sold (this sale)Barrett-JacksonBarrett-Jackson$126,500
June 27, 2026SoldBarrett-JacksonBarrett-Jackson$88,000