Misallocation

1969 Dodge Hemi Daytona NASCAR

Sold at Mecum Auctions on Aug. 16, 2025.

$1,320,000Confirmed

The price as reported by the house. Hammer price $1,200,000, before the buyer's premium. Read from the house's results Oct. 14, 2026.

Photo: Mecum Auctions

The car

Year
1969
Make and model
Dodge Charger
Generation
Charger 1968 to 1970
Version
Charger R/T Hemi
Gearbox
Manual
Condition
Concours (1)Likely

Condition is our reading of the listing's description on Hagerty's 1 to 4 scale, not an inspection.

Against comparable sales

Above the middle half of 17 comparable sales, 269% over its top.

Middle half of sales$176,000 to $325,000
Median$265,000
Sales behind it17Likely

From 17 sales of the Dodge Charger R/T Hemi or Charger Daytona in our data over the last 24 months. Hammer prices, before buyer's fees. Half sold between $176,000 and $325,000.

Closest sales

Closest comparable sales
CarAuctionDatePrice
1969 Dodge DaytonaMecum, March 21, 2026MecumMarch 21, 2026$300,000
1969 DODGE DAYTONABarrett-Jackson, Jan. 24, 2026Barrett-JacksonJan. 24, 2026$500,000
1969 Dodge DaytonaMecum, April 4, 2025MecumApril 4, 2025$295,000
1969 DODGE DAYTONA CUSTOM COUPEBarrett-Jackson, Jan. 25, 2025Barrett-JacksonJan. 25, 2025$200,000
1969 Dodge DaytonaMecum, Sept. 26, 2026MecumSept. 26, 2026$350,000
1969 Dodge DaytonaMecum, Sept. 26, 2026MecumSept. 26, 2026$300,000
1969 Dodge Daytona HardtopMecum, Sept. 24, 2026MecumSept. 24, 2026$325,000
1969 DODGE DAYTONABarrett-Jackson, Sept. 12, 2026Barrett-JacksonSept. 12, 2026$325,000